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Terms of Service

Guidelines for Reviewers

Kaijoo is here to help you shape and improve the world. We do it by giving you a powerful, open-to-all review platform where you can share and discover experiences, and connect with businesses to help them improve.

The only thing we ask is that you respect and follow these guidelines (Terms of Use) to help us all keep Kaijoo a collaborative and trustworthy place for everyone to enjoy. Thanks for getting on board — let's upgrade the world!.

When to write a review

You can write a review if you've had a recent, genuine experience.

Reviews are your chance to share your experiences with others and give feedback to companies. Size doesn't matter here, we think all experiences big and small are worth reviewing — whether it's a phone call, an online order, a visit to your local store or otherwise using a company's products or service.

Just keep it fresh by writing about your experience that happened in the past 12 months. While your story about buying a cassette player in the 80s is cool, it's less relevant for consumers looking to invest in today's hi-tech audio products. When you share your recent experiences, other readers get a feel for how a company is operating now. And companies get valuable up-to-date feedback.

Don't write a fake or biased review

Don't make up an experience or write a review for someone else — leave it to them to write their own review. And if you're closely associated with, work for, or are in competition with a particular company, you shouldn't review it.

Keep proof of your experience

Hold onto documentation that shows you've had an experience with the company (for example, a receipt, order confirmation, screenshot of your chat with online customer service) because you might be asked to verify your experience (refer to Why do we ask for reviewer documentation?

Play nice

We expect you to be a respectful contributor to our platform. So play nice, don't be a jerk. Don't post anything harmful, hateful, discriminatory, defamatory or obscene. And don't lie, bully, blackmail, make threats or do anything illegal.

What exactly is defamatory?

That's a tough one to explain. We're a platform that sits between consumers and businesses, so we have to balance competing responsibilities: We want to let everyone tell their story (good or bad), but we're also required to take down words and statements that are likely to cause serious harm to someone's reputation or serious financial loss to a business.

The most powerful reviews explain what took place and leave it to readers to draw their own conclusions.

We don't get involved in disputes about what actually went down between a reviewer and a business. Kaijoo is a consumer review platform, not a regulatory authority or a court of law.

Promos are no-nos

Keep your reviews relevant — don't include any promotional references, marketing material or links. This isn't the place to sell stuff, offer discount codes, form action groups or meet other like-minded singles in your area.

Keep private information private

Your reviews are public. That's why it's not a good idea to include your own sensitive or personal information, and it's never OK to include someone else's. We're talking names, phone numbers, addresses, email addresses, and anything else that could be used to track, identify, contact or impersonate someone. We want the privacy and safety of yourself and others to be respected and protected.

Check the domain you're reviewing

You'd be surprised how often people mistakenly leave a review for Company A on Company B's profile page (trust us, on Kaijoo's own profile page we often hear about how much people love or hate our non-existent delivery service!). So before you post, please double check the company and country domain you're reviewing. It'll save potential headaches later on.

Your user account

You need a user account to post a review. Just like your first kiss, you only get one user account and it should involve a real person. Your username, profile description and picture must reflect who you are (don't go impersonating other people, thanks) and can't be harmful, hateful, discriminatory, defamatory or obscene — because everyone can see your profile! If you do include something you shouldn't, or you create more than one account, we can delete your account/s.

Your user account also needs to be connected to a valid, permanent email address in case we need to contact you.

Sometimes your account is automatically created and pre-filled with your name, like if you click on an email invitation link from a company or sign up via Facebook. You can always edit your details to include only the information you want publicly displayed.

Edit or delete your review

Your review is owned by you. That means you can edit, update or delete your review at any time. You're encouraged to update an existing review if you want to add more information about a particular experience. And while it's fine to write more than one review for a business if you've had more than one experience, please don't bombard a business with lots of reviews, because that's not helpful for anyone.

Everyone can flag/report reviews

We love it when you put on your superhero sidekick shirt and help us protect our platform by letting us know about problematic reviews — especially if you've got proof. Only flag a review if you genuinely believe there's a problem, and please be fair and consistent.

We'll check flagged/ reported reviews to see if they breach our guidelines. And if they do, we'll take action.


We're all for freedom of expression, but some content just won't fly. If someone flags/reports your review for breaking our rules, we may temporarily hide it and ask you to make some changes. We'll give you the opportunity to bring genuine reviews within our guidelines so they can stay on Kaijoo.

But if you seriously misuse our platform we can remove your reviews and/or block or delete your account. If your account is deleted, your reviews will also be deleted.

In addition, our super cool software is constantly on the lookout for suspicious and fake reviews and will remove them.

The final say

These guidelines are just that: guiding principles. Please understand that we have the final say with regard to the interpretation and application of these guidelines, and we can update them at any time. If you'd like more detailed information about how we work, you're welcome to email us at

Why do we ask for reviewer documentation?

In accordance with our guidelines, we may ask for documentation in order to verify that a reviewer has had an experience with the business they've reviewed.

Our Team can ask for documentation if a review is flagged / reported by the reviewed company because they don't believe the reviewer has had a genuine buying or service experience, or if the review is flagged to us because it has unusual features or patterns.

Reviewers who provide us with documents to verify their experiences help us enhance the trustworthiness of our community and resolve questions about reviews.

#A community based on trust

Kaijoo is an online review community that everyone can use for free to improve their shopping experiences. Each review tells a story, which is valuable to other consumers and the reviewed business.

To write a review, you must have had a recent, genuine experience with the business— as explained in our Guidelines for Reviewers. It's not enough that you have an opinion about a business! Read more about who can write a review and when.

#Equal rules for all

We're confident that the vast majority of reviewers write about real experiences. However, if companies don't believe that a reviewer has had a genuine experience with them, they can use our Find Reviewer tool to ask the reviewer for further information. If a response isn't received within 3 days, the company can then flag the review to our Team, who will request documentation from the reviewer. All businesses have the right to do this, regardless of whether they subscribe to Kaijoo's paid services or not.

The option to request documentation must not be abused by companies. For example, companies may not systematically request documentation for all of their negative reviews. Such behavior violates our guidelines and we take appropriate action if we see this happening.

#Documentation is used for clarification

A company must only flag/report a review to request documentation where there is doubt that the reviewer has had a genuine experience with them.

Where there is uncertainty, documentation clearly showing that a reviewer has had an experience clarifies the relationship between business and reviewer and helps make Kaijoo more trustworthy.

#We respect your privacy

Any documents you provide will not be forwarded to the business and will not be visible to other users. However, if your documentation includes a reference number (order ID, customer ID, or similar) we'll share that reference number with the reviewed company unless you tell us you don't want it shared.

#Can't find your receipt?

We know that not everyone keeps their receipts. That's why you can also use an order confirmation, invoice, delivery note, forwarded email or a screenshot of a conversation between you and the reviewed business to show you've had a buying or service experience. See what we look for here.

If you can't provide any documentation, unfortunately we won't be able to verify your experience and your review may be moved offline, but not deleted. If you do find documents at a later date, you can always send them to us and if they verify your experience, we'll do our best to bring your review online again.